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Why do I review Voice of the Customer tools?

Large businesses have IT departments which collect business requirements and manage vendor selection.

I help SMEs and small corporates select VoC software by providing an alternative to RFPs. Consider my reviews as your short-cut to your short-list.

How I review Voice of the Customer tools for SMEs

I question each vendor to learn about their capabilities in seven categories:

  • The closed-loop process
  • Employee experience
  • Technology
  • Implementation and benefits realisation support
  • Budget
  • Specialisms
  • Social proof

After reviewing their answers, I invite each vendor to give a 15-minute demo followed by 30-minute Q&A .

Then I write a full review for each vendor and summarise my thoughts on this website. The vendors reviews the draft, and answers further questions. I invited them to correct factual errors and add information to cover the same subjects as their competitors.

Would you like Michelle to review your VoC platform?

Get in touch to learn more

Schedule your free consultation and learn how to manage rising customer expectations

After our confidential, 30-minute consultation, you will…

  • See a path to product, service and journey improvements
  • Feel confident you and your team can continuously improve
  • Be keen to get ahead of your competitors by delighting your customers
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